Every rep is a legacy. You don't just lift for you—you lift for them.
"Train up a child in the way he should go, and when he is old he will not depart from it"
Proverbs 22:6
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For them. For you. Forever.
Regular price $32.00 USDRegular priceUnit price per -
Lead them to the Light
Regular price $32.00 USDRegular priceUnit price per -
Strength by Example
Regular price $32.00 USDRegular priceUnit price per -
Strength by Example Oversized
Regular price $36.00 USDRegular priceUnit price per -
Strength Through Her
Regular price $32.00 USDRegular priceUnit price per -
Strength through Her
Regular price $32.00 USDRegular priceUnit price per
About us
Welcome to Set the Bar
I'm Michael—a devoted husband, father of two, and the founder of Set the Bar Co. For me, fitness is more than looking strong—it's about being strong in character, leading by example, and honoring the responsibilities I've been given. With faith as my foundation, I strive to live with purpose and raise my children to do the same.
We were made to lead—with strength in our bodies, clarity in our minds, and purpose in our hearts. As fathers, we are called to be more than providers; we are protectors, teachers, and examples. Through discipline, we find freedom. Through challenge, we find growth. In every rep, every step, and every choice, we whow our children what it means to live fully, love deeply, and honor the gift of life. We don't follow the standard. We Set the Bar.
